LeBron James Headed To Reality TV
LeBron James is headed to reality TV. No, we won’t be getting a peek into his personal life. James is headed to CNBC to co-produce…
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Kanye West’s New Single “Facts” Disses Nike and Says LeBron Is A Slave
Kanye West is an innovator. Dropping a new diss track on New Year’s Eve may not seem all that new, but one that is…
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Nike, State Farm & Samsung Drop Spots With LeBron, Kobe, Chris Paul & More
Nike unveiled a new basketball campaign on Christmas. “Bring Your Game” has kids visit their favorite basketball players to check out their life off…
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Killer Instinct: Who Has It?
Jordan had it. Kobe has it. They don’t go for the tie, they go for the win and for the kill. What players…
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Money Matters: LeBron James is Nike For Life
LeBron James is officially Team swoosh for life. Monday it was announced that LeBron has signed a lifetime deal with Nike.
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LeBron Inks $15 Million To Expand His Sports Entertainment Studio
LeBron James continues to make savvy moves, navigating the cross section of sports and entertainment. LeBron and business partner Maverick Carter’s SpringHill Productions created…
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LeBron James Wants Cavs Teammates To Be More Professional
What did LeBron James learn during his time with Pat Riley and the Miami Heat? How to win NBA championships and the importance of…
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Who’s The Next King After LeBron James?
LeBron James is 30 years old and has played over 36,000 professional minutes. He’s been relied upon as much, if not more, than any…
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