In a move that just makes sense, Soccer stud David Beckham (yes, I know the use of “stud” is a tad corny but sooooooo very appropiate when discussing becks, forgive me) has plans to launch his own underwear line. First his endorsement campaign with Emporio Armani must wrap up. That brand saw it’s sales spike a few years ago when his black and white ads were first introduced. They have Cristiano Ronaldo now, they’ll still have a sexy soccer guy.
Becks is reportedly teaming up with his manager Simon Fuller and fashion designer Stella McCartney’s husband Alasdhair Willis.Expect an official announcement soon.
I personally can’t wait for the ads! I hope they feature Victoria in some of them too. They’re one of my favorite Sports/Celeb couples. They ooze sex and glamor!