Evelyn Lozada launches “Vida Luxe” fashion line at London Fashion week [photos]

Basketball-Wives-in-London

The cast of “Basketball Wives Miami” is in London this week for the debut of Evelyn Lozada’s new line, “Vida Luxe.” Why is she launching her line in London? Because Rihanna launched her line, River Island line there, duh… Kidding, here’s Ev’s explanation via Celebuzz:

“I wanted to do something big, and I thought that launching this overseas would have a great affect [sic] on the line. I figured ‘go big or go home!’”

Vida-Luxe

Which of course makes for a great plot point for the fifth season of the reality show. Of course there was drama on the trip to London as the ladies were booted out of a night club on their final night in the city. Check out photos from their trip and a few sketches from the “Vida Luxe” line. The initial offering is maxi dresses but Evelyn has plans to expand into lounge wear and denim also.

photos via Instagram & Celebuzz

Related Posts with Thumbnails
About Stiletto Jill

Sports Culture Analyst Stiletto Jill is from LA, with a background in marketing, PR, and business development. Jill’s resume includes stints at Nike, Sony Pictures Entertainment and Virgin Records.
Jill can be seen weekly on the web show, "The Break Room" and has made guest appearances on ESPN Radio andYahoo Sports Radio. Jill is also a media partner for YardBarker, FoxSports.com and MSN.com